

Working in Digital
Working in Digital is a network of digital change agents that actively support startups and SME’s as advisors, non-executive directors or investors.
We believe in good things with good people.
Let’s talk: me(a)artojoensuu.com
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We are living in an experience driven economy, where people are constantly seeking for new ways to fuel their passions.… Read more People are searching for experiences
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ROI needs a rethink. Not because it doesn’t make business sense to measure your given return on investment, but rather… Read more Redefining ROI: return on investment or return of interest?
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A few weeks ago, I had the opportunity to take part in the MENA Cristal Awards in Mzaar Kfardebian, Lebanon.… Read more Clicks meet bricks
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The definition “own, bought and earned media” has become a popular description for the different media “types” that brands operate… Read more Own, bought & earned media evolves
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Ok. You’ve run into this blog post. You’re busy. There’s a deadline for your report around the corner and you’re… Read more Personal development – the “ME” mindmap
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There are several “forces” that come to play when building an online presence. When your lifeline depends on the awareness,… Read more UI, AI, IQ and last (but not least) EQ
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It is often stated that marketing is part art and part science. This is just as true within the digital… Read more Conversations are the new conversion